About

Help Me Launch an Oklahoma Fishing Brand that Gives Back to Our Lakes!

Who I Am?
Hey everyone, my name is Gray, and I’m a proud Oklahoma native who’s been fishing our lakes and rivers since I could hold a rod. Like many of you, I grew up with weekends on the water, early morning bait runs, and that unbeatable feeling when a fish hits your line.

Now, I want to build something that reflects that love for the outdoors—and gives back to it too.

What I’m Creating

I’m starting a local, homegrown fishing brand built around Soft plastic baits made right here in Oklahoma. Locally designed merchandise like shirts, hats, and decals.

A mission to support the health and future of Oklahoma lakes

This business isn’t about mass production or overseas factories. It’s about real Oklahoma anglers, real community support, and products made with care and purpose.

The Mission*high-quality, affordable soft baits and hand-poured luresSell outdoor gear and apparel that shows off our love for fishing. Get products into local bait shops and eventually Walmarts across Oklahoma. Spark more fishing activity and energy at local lakesSupport conservation efforts to keep those lakes healthy and beautiful for generationsGiving Back.

Every Purchase Helps Our LakesAs part of my mission, I’m committing to donate 10% of all proceeds to,Tree planting efforts around Oklahoma, Organizations or departments that maintain and preserve Oklahoma lakes (like the Oklahoma Department of Wildlife Conservation).

That means every soft bait or shirt you buy doesn’t just help me grow a small business—it directly helps the waters you fish. You're not just buying a lure—you’re investing in the lakes we love.

What I Need to Get Started

To launch this brand and get production rolling, I need help funding, Soft plastic molds for creating bass baits and moreInjection equipment and plastisol (the safe, fish-friendly material for baits) Coloring, glitter, and scent additives

Startup merchandise inventory (shirts, decals, hats)

Basic packaging and labeling supplies

Business registration, branding, and website costs

Marketing and local outreach materialsEven $10 helps me get closer to producing my first full run of Oklahoma-made soft baits.

Future Plans

Once I'm up and running, I plan to:Expand into handmade bass jigs, weights, and tackle. Offer custom bait runs inspired by specific Oklahoma lakesSet up booths at fishing events, lake expos, and local tackle shopsCollaborate with mom-and-pop bait stores to carry my products. Create educational programs for youth, teaching kids to fish and make their own luresWork toward getting stocked in Oklahoma Walmarts to spread the love even further.

This is more than a business—it’s a movement to celebrate Oklahoma’s lakes, support our outdoor culture, and keep it strong for the next generation.

Why It Matters

We all love our lakes, but they need support. With this brand, I’m building more than products—I’m creating a purpose. One that’s grounded in community, conservation, and Oklahoma pride.Your donation helps fund a dream, spark small business, and protect the waters we call home.

How You Can Help

Donate any amount—every penny goes to startup gear and conservation support.

Share this campaign with friends who fish, hunt, or just love Oklahoma.

Follow my journey (social media links coming soon) as I pour baits, build gear, and grow something real from the ground up.If you’re a local bait shop and want to carry my products—reach out. Let’s build together.